Top 5 reasons why you should attend tradeshows in a recession
November 2nd, 2009
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Tradeshow Week surveyed 323 executives and managers in a range of industries and sectors, and found some surprising results about who attends tradeshows during a recession, and why. The online marketing industry is amongst the fastest growing, and constantly changing sectors in the world, so amidst a recession (or arguably an upward economic trend) a marketer may have to balance travel expenses with their equally important need to keep their heads above the water to keep pace – I know I have the same concerns. So with the aforementioned obvious winner a given, what other reasons rounded out the top 5? Read more…
