Tried and true PPC trends you can take to the bank
October 15th, 2009
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At first, I thought it was curious that my paid search campaigns would show relatively consistent patterns on a monthly and yearly basis. Trends that I blogged about before some 2 years ago, still hold true today while others have become even more obvious. Needless to say, knowing about these trends gives you a significant leg up on the competition, and verifying which patterns exist for your industry is as easy as tuning your campaign reporting to historical dates in the past. Read more…
