Book Review: Web Analytics 2.0 by Avinash Kaushik
December 4th, 2009
5 comments
Sadly, it’s tougher and tougher nowadays for me to pick up a book and really stick with it. What with commuting everyday an hour each way, a buzzing iPhone that won’t stop after 5pm, and maintaining a blog in an industry that doesn’t sleep – it can be hard to find the time to read. So for the past few weeks, I’ve made the time to crack open and read every page of Avinash Kaushik’s latest book, Web Analytics 2.0: The art of online accountability and science of customer centricity, and I’m glad I did. So I’m going to give you three reasons you should buy this book today. Read more…
