It can’t go without saying, the enthusiasm around the new American president is astonishing. I almost feel sorry for poor old G.W. because as John Stewart said “he’s so oblivious he probably thought Barack was talking about Clinton”. Although the impact of Obama’s new policies is yet to be seen, several indicators show a reemergence of economic signposts of success. Let’s take a look at what really happened yesterday. Read more…
Despite the recession and tough economic times, there still seems to be a huge demand for analytics talent in the industry, especially when it comes to individuals well-versed in implementing and supporting Omniture. You have to hand it to them, they’ve become the defacto standard in web analytics through incremental in-house development of SiteCatalyst, and also through strategic acquisition of names such as HBX and Visual Sciences. But before you go rushing into signing a long-term contract with Omniture, here’s a few things you should know.
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Categories: Analytics Tools, Economics, Omniture, PPC Basics, Webmaster Tips Tags: data extract, data warehouse, discover on premise, excel client, gotchas, implementing omniture, limitations, omniture consulting, omniture searchcenter, omniture sitecatalyst, sitecatalyst, video tracking
It pains me to have to write this post, because anyone who’s willing to throw their money at online marketing shouldn’t have to bear the cross of sitting through boldface lies. Unfortunately, I’m brought into meeting after meeting to consult for my clients in an effort to qualify online marketing vendors that promise the world. Fortunately, I’m always up for a good show, and don’t mind playing the naive web analyst. Read more…
Categories: Economics, Google Adwords, PPC Programs, Search Engines, SEO, Webmaster Tips Tags: Google Adwords, guaranteed first page, guaranteed first position, ppc scams, register keywords, reserved keywords, unlimited clicks
Happy New Year to all my loyal readers and those of you finding my blog for the first time. This past year has been an overwhelming success for PPC-Advice, with a record amount of visitors, pagevies, and referrals. I’ve been lucky enough to meet several of you face-to-face in various conferences, and look forward to what 2009 has to offer. That being said, let’s have a quick look at my 2008 Year in Review, the best and most popular posts that made 2008 special. Read more…
