2007 PPC-Advice.com Year in Review
Monday, December 31st, 2007 Posted in PPC Basics | No Comments »Although I've only been blogging for the last few months I have had a keen interest in the industry for years, and have noticed many of the larger players step up their game in 2007. The progress made in empowering ...
12 Days of PPC-Advice.com Christmas
Monday, December 24th, 2007 Posted in Uncategorized | No Comments »Seeing as it's almost Christmas Eve, I wanted to send out a heartfelt holiday greeting to all my readers. Thank you for reading my blog over the past 4 months or so, and for all the feedback about my posts ...
Branding Opportunities on Facebook
Monday, December 17th, 2007 Posted in Facebook | No Comments »My first post discussing Facebook was published December 3rd, entitled "Facebook Advertising Sure Needs Work," I discussed cost-per-click opportunities for advertisers. Although the Facebook team has done little to improve their CPC advertising program, I have to admit that their ...
Gift Giving for Search Marketers
Monday, December 17th, 2007 Posted in Uncategorized | No Comments »'Tis the season for gift giving, and what better way to educate the masses than to write a post about what to buy that tough to please search marketer for the holidays. I know many search marketing professionals are often ...
Google Adwords inserts actual addresses now?
Monday, December 17th, 2007 Posted in Google Adwords | No Comments »Starting sometime in the past week or so, Google Adwords starting inserting actual businesses addresses into advertiser's display ads. In the past, it wasn't uncommon to see the State or Province below your regionally-targeted ads in Google. The impact of ...
Google Adwords has Powerful New Targeting Options
Monday, December 10th, 2007 Posted in Google Adwords | No Comments »Google's Q4 product development schedule included a major upgrade to the campaign geo-targeting options that went live sometime last week. Aside from an actual map overlay using the powerful Google Maps API, it also includes a new exclusion feature ...
Impressions of the Omniture Cafe - Toronto
Thursday, December 6th, 2007 Posted in Omniture | No Comments »Wednesday marked the first ever Omniture Cafe in Canada, and it couldn't have been a better start to a fantastic networking opportunity. Save for the usual riff-raff of pessimists, the folks at Omniture did everything right last night. ...
Facebook Advertising Sure Needs Work
Monday, December 3rd, 2007 Posted in Facebook | No Comments »Although hardly considering myself the amateur, but surely not the master of all things pay-per-click, I'm going to have to say that the folks at Facebook have to take a long hard look at their platform in order to reign ...
Loading ...
