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Finally! CPC-based Site Targeted Content Ads

Nov 8, 2007 Google Adwords

And the masses rejoice!  Christmas just came early for those of us that were waiting for CPC-based site targeting in Google Adwords.  For those of us that have tried in the past, CPM models for site-targeted ads just didn’t cut it from a ROI predictability and stability of standpoint, so CPC-based bidding is a sight for sore eyes.  How will this impact your search marketing?

This entry was posted on Thursday, November 8th, 2007 at 9:33 am and is filed under Google Adwords. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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